Posts Tagged ‘Target Market’
Get 3 Clients Now [Podcast #016]
Are you looking for straightforward, effective & doable ways to get 3 clients or new projects now? By “now” I mean today and within a week. Are you in? Great! On this episode of “Creative in Business” I share several clear, proven strategies to help you get clients now. Before we get started, here’s…
Read Full PostMaking It Work So You Can Work With the Community You Love (And Make a Living) [Podcast #002]
In this episode of “Creative in Business,” Kelly talks with Corinna Rake and Marisa Goudy about the importance of “online empowerment” and how that is essential for any entrepreneur. We also discuss what it means to be sensitive to the needs of your target audience without losing track of the central mission of your business.…
Read Full PostWhat’s the Best Way to Spend My Marketing Budget?
This is the ultimate question, isn’t it? Or maybe it’s “What IS your marketing budget?” Some businesses devote a percentage of sales to marketing, for example, 3%. This type of guideline is generally created by financial people who often see marketing as an expense, not an income-generator. When sales dip, marketing budgets also go down.…
Read Full PostSimple Secrets to Get 3 Clients Now
Are you looking for simple, effective and doable ways to get 3 clients or new projects now? By “now” I mean today and within a week. Are you in? Great! Let me share a few simple secrets, starting with this key point: Know who you’re marketing to. If you haven’t already defined your target market…
Read Full Post5 Reasons Ideal Clients Aren’t Hiring You
I’ve noticed an interesting trend, even as the economy improves and more creative professionals report sightings of new clients and projects. There is an entire group who continues to commiserate about the lack of clients and projects, citing various reasons such as a recession, the housing slump and a rapidly changing marketplace full of do-it-yourself consumers…
Read Full Post7 Steps to Get and Keep Ideal Clients
How do you get and keep ideal clients? By designing and building the perfect KLT sandwich! You’ve heard of a BLT, but what’s this KLT? K-L-T refers to the Know – Like – Trust factor essential to building and growing your business. How do you make a KLT sandwich? You start with your target market,…
Read Full PostHow to Get More Referrals to Your Ideal Clients
If you’re like most entrepreneurs and small business owners, you would love more referrals. After all, referrals are a big part of your marketing strategy, right? But do you find yourself reluctant to ask for referrals – either because it makes you pushy or needy, or because you aren’t quite sure of what to say?…
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